ATTRACT YOUR DREAM CLIENTS
LOVE YOUR SMALL BUSINESS
Marketing Mana coaches established small business owners to attract your Dream Clients and love your small business. During our immersive-style sessions, you'll find clarity in messaging and direction as we address your strategic marketing challenges and limiting beliefs.
As an established small business owner, you know where you want to go. You may be unsure how to get there, or want to get there faster. Clarity is key for alignment, consistency, and teamwork. Focus on what matters most.
Being an entrepreneur has benefits that we want to ensure you enjoy. You have the choice to decide on the work you do, the clients you work with, and the people you hire on your team and as vendors. It's wonderful to work where you set the Core Values and live them every day.
By surrounding yourself with your Dream Clients, you are shifting your energy and the value you share. You'll love your small business even more. This doesn't guarantee that things will be easier, but they will be more enjoyable. This will trickle into other aspects of your life, and this also impacts the lives of those that engage with your business.
Ready for a New Client Consultation? We should talk about your business and make sure we’re a good fit. If you are thinking about redoing your website, or want to grow your brand awareness, or need a social media strategy, or have an upcoming product or service launch, or have other marketing questions you are considering, let’s set up a complimentary 45-minute meeting, discuss your marketing challenges and questions, and see how I can best help you achieve your marketing goals.
BUILD YOUR BUSINESS
Marketing Plan & Strategies
Core Values + Purpose-Driven Mission
Setting SMART Goals
UNDERSTAND YOUR DREAM CLIENTS
Dream Client Segmentation
CREATE POWERFUL CONNECTIONS
THE MARKETING MANA METHOD
Marketing Mana helps small businesses and not-for-profit organizations take their marketing to the next level by creating powerful connections with their target customers. The scope of each project is customized to the specific needs of the business and therefore may include some, or all, of the steps outlined.
From our kickoff meeting through the final presentation and delivered strategies, we ensure your customer is the reason driving each strategy while stretching each marketing dollar to its fullest.
Step 1: Define your marketing challenges, goals, and associated metrics/benchmarks. Analyze existing marketing materials and data to identify opportunities and insights.
Step 2: Develop a custom approach based on your priorities, budget, and timeline.
Step 3: Listen to small business owners, customers, employees, board members, and the marketplace. Conduct a competitive analysis to understand differentiators, attributes, and the prospective customer’s experience.
Step 4: Identify pain points, decision making triggers, media habits and influencers to understand your customer completely.
Step 5: Analyze market research conducted and define insights.
Step 6: Create effective custom marketing strategies based on insights that deliver results.
It is our hope that we will build a strong connection together, and as you trust us to provide you with marketing strategy expertise to take your marketing to the next level, you feel like part of our ‘ohana (family).
“Alexis is a sharp, experienced marketer, not to mention an idea machine. She’s fantastic at asking the questions that help you figure out what’s at the heart of your business, how to communicate to those strengths, and what marketing channels to pursue. She helped me articulate my business’ value and came up with a killer tagline. I also appreciate her straightforward style mixed with humor. I highly recommend her services!”
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